
PRESENTATION OF OUR CLIENT AND THE PRODUCTS PRODUCED FOR HIS DEBUT ALBUM SET FOR RELEASE EARLY 2010.
ENG: So the final exam for this semester is finally finished, and it’s fate left to our client and our sensors. It’s been a ride filled with drama, lotta fun, and a lot of costly learning. The final product is one reflecting the artist in the best way we managed. Our cue words being such as retro, down to earth, honest, organic, natural, hand-made, alternative, analogue, minimalist. Our products range from our 8-panel cover with two fold-ins on each main surface (as shown on picture below), the flyer (15×29,7cm) and the poster (50×70cm) inspired by the many beautiful posters we found overseas (www.postersandtoys.net), two t-shirts with the illustration theme tying it all together beautifully.
We hope our product is supporting Rune Vandaskogs potential outside of Norway, and aiding him in not just becoming another singer/songwriter (alternative folkie) in a already crowded landscape. It’s not overstated at all, and thus maybe not that clear to viewers, but the stiching technique used in our ornamentations are based on a traditional norwegian folk-art called “korssting” (direct translation: cross stiching).
If your not familiar with Rune Vandaskog I suggest you take a swing over to his myspace. In short, he’s a debut artist on the verge of releasing his first album. Musically his kinship stands with artists such as Magnolia Electric Company, Uncle Tupelo, Ryan Adams and old Jackson Browne, to mention a few – in other words alt. country, americana – let’s just call it norwegiana.
NOR: Da er eksamensoppgaven for dette semesteret så og si ute av meg og min gruppes hender. Det har vært en utrolig lærerik prosess, og vi har møtt mange utfordringer, uenigheter og stridigheter, mye tull og humor, og til slutt har vi endt opp med fem produkter vi alle kan stå inne for. Cd-cover i papp, åtte paneler, med et format du må lete lenge etter for å finne makent til; plakat til 50×70cm format; flyer til 15×29,7cm; to t-skjorter med Ørjan og Elises vakre illustrasjon; og en flott profilmanual. Selv er jeg veldig fornøyd med at produktene vi har kommet frem til bærer et særpreg, og det er blitt til med hjelp fra alle på gruppen.
Det er retro, organisk, håndlaget, jordnært – ja, ekte.
Velbekomme! Håper det smaker Rune!
Cover: front and back.
Cover: inside.

Poster 50×70cm.
Flyer 15×29,7cm- back left., front right.


Tees - cream og brown. Back to the right, front left.